Formats

Threads posts and carousels, scheduled

Write for Threads beside Instagram and X, add up to 20 photos and videos, and Hivenza publishes at the time you set.

Someone writing a Threads post on a phone at a sunny window seat

The specs

What the network’s publishing API accepts. Hivenza checks each one before a post is scheduled.

Text
Up to 500 characters per post.
Carousel
2 to 20 photos or videos.
Photos
JPEG or PNG, up to 8 MB.
Videos
MP4 or MOV, up to 5 minutes and 1 GB.
Account
A Threads profile, connected through its own Meta login.

Schedule it in three steps

  1. 1

    Write

    Write for Threads in the composer, or adapt the Instagram caption.

  2. 2

    Add media

    Add up to 20 photos and videos, in order.

  3. 3

    Schedule

    Pick a time and schedule with the rest of the week.

What works

What works

  • Write like a conversation, not an ad
  • Ask a question people want to answer
  • Use a carousel for a set of photos from one moment
  • Reply to the replies: Threads is about the thread

What to avoid

  • More than 500 characters
  • Pasting the Instagram caption with all its hashtags
  • Videos over 5 minutes

Hivenza warns you before scheduling when a file breaks the network’s rules.

Questions

Can I schedule Threads from a computer?

Yes. Hivenza publishes through the Threads API at the time you set.

Is it the same account as Instagram?

Threads is connected on its own, through Meta’s login, even when it shares a name with your Instagram.

Do replies arrive in the inbox?

The inbox takes the networks that share replies with outside tools; check the Threads page for what’s live today.

Schedule your next Threads post

A golden honeycomb holding small photographs of social media posts